What is a hidden link?

 A hidden link refers to a hyperlink on a webpage that is intentionally hidden from users but is still accessible to search engine crawlers or bots. It involves manipulating the HTML code or using CSS techniques to make the link invisible or difficult to detect for human visitors. The purpose of hidden links is usually to manipulate search engine rankings by artificially increasing the number of links pointing to a specific webpage, which can affect its perceived popularity or relevance.


In the past, hidden links were employed as a black hat SEO (Search Engine Optimization) technique to game search engine algorithms and achieve higher rankings. However, search engines have become more sophisticated in detecting and penalizing such manipulative practices. Engaging in hidden linking can result in a website being penalized or even completely removed from search engine results pages (SERPs).

It's important to note that hidden links are generally considered unethical and violate search engine guidelines. Instead, it is recommended to focus on legitimate and user-friendly SEO techniques to improve a website's visibility and rankings in search engine results.

Here are some backlinks examples:

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